Founders bring me in when the thing they're building is bigger than the language they have for it. I've been the designer, the engineer, the co-founder, and the executive. That means I can sit in the strategy conversation and then go build what we decided. Seventeen years of that, most of it at the early stage.
The range is the point. Positioning, narrative, product, brand, and the agentic tooling underneath them are one problem, not five. The founders I work with don't have time to hire five people to solve it. I move between them quickly, and I hand back systems your team can actually run.
Currently co-founder and Chief Design Engineer at Openwell, and author of The Connected Being. The agentic economy is the first chapter; physical AI, quantum, and robotics are right behind it. Through all of it, the constants: systems thinking, human craft, taste, and the courage to build a better world.
Jordan designed a comprehensive UI for our laboratory management system, bridging disciplines and processes that weren't well aligned before. He has a tremendous sense for human-centric design and understood both technical and scientific details that would have escaped most other designers. A true pioneer!
Jordan memorialized our entire design system and framework when we worked together at an AI genomics company. His imagination and design sensibility come together to generate work that is not just aesthetically captivating but is fully grounded in user and business objectives. His vision brought our product to life!
I worked with Jordan on LAMINA1. Few people can move between cryptographic depth, product clarity, and user experience the way he does. He cares about people and privacy at the level you can feel in the work.
As Capital6's CMO, I worked alongside Jordan spinning out a handful of companies. His read on where things are heading, paired with the ability to actually build them, is the rarer combination.
Jordan is among the best designers I know. More than that, he's one of the few I'd point to as a model for what design becomes in the next era: strategy, narrative, and craft operating as one mind, at speed.
I co-founded Openwell with Jordan. His systems thinking spans business, product, brand, and culture in ways I rarely see. The book he wrote is a commentary on the era we're entering, and one I'd recommend any builder read.
Jordan didn't just build the product for my practice. He taught me how to manage and update it myself, and made my first step into solo practice feel natural, even creative. His passion is contagious.
I worked with Jordan on a blockchain project as a full-stack engineer. He's one of the rare designers who actually understands how engineers think and can build across that gap. The respect was immediate and mutual.
Jordan helped me set up Noteworthy as one of the earliest products to come out of Studio6. He delivered the kind of speed and quality you don't usually see at the early stage of a venture, or honestly, at any stage.
Jordan's multimodal expertise was a real unlock. One day he was shaping our brand positioning and investor deck. The next he was in the garage with me, testing EV battery integrations and documenting the process. That kind of dynamic mind and curiosity is rare.
Jordan thinks like a founder, builds like an engineer, and ships like a creative director. Whenever I bring him something, I just ask if he can Jordan-ify it.
Collaborating on creative is always a tricky thing — finding the right partner who can not only understand your vision but take it beyond what you initially imagined. Working with Jordan is the exception to the rule. His ability to ask the right questions, strategize, and design is truly world-class.
Jordan designed a comprehensive UI for our laboratory management system, bridging disciplines and processes that weren't well aligned before. He has a tremendous sense for human-centric design and understood both technical and scientific details that would have escaped most other designers. A true pioneer!
Jordan memorialized our entire design system and framework when we worked together at an AI genomics company. His imagination and design sensibility come together to generate work that is not just aesthetically captivating but is fully grounded in user and business objectives. His vision brought our product to life!
I worked with Jordan on LAMINA1. Few people can move between cryptographic depth, product clarity, and user experience the way he does. He cares about people and privacy at the level you can feel in the work.
As Capital6's CMO, I worked alongside Jordan spinning out a handful of companies. His read on where things are heading, paired with the ability to actually build them, is the rarer combination.
Jordan is among the best designers I know. More than that, he's one of the few I'd point to as a model for what design becomes in the next era: strategy, narrative, and craft operating as one mind, at speed.
I co-founded Openwell with Jordan. His systems thinking spans business, product, brand, and culture in ways I rarely see. The book he wrote is a commentary on the era we're entering, and one I'd recommend any builder read.
Jordan didn't just build the product for my practice. He taught me how to manage and update it myself, and made my first step into solo practice feel natural, even creative. His passion is contagious.
I worked with Jordan on a blockchain project as a full-stack engineer. He's one of the rare designers who actually understands how engineers think and can build across that gap. The respect was immediate and mutual.
Jordan helped me set up Noteworthy as one of the earliest products to come out of Studio6. He delivered the kind of speed and quality you don't usually see at the early stage of a venture, or honestly, at any stage.
Jordan's multimodal expertise was a real unlock. One day he was shaping our brand positioning and investor deck. The next he was in the garage with me, testing EV battery integrations and documenting the process. That kind of dynamic mind and curiosity is rare.
Jordan thinks like a founder, builds like an engineer, and ships like a creative director. Whenever I bring him something, I just ask if he can Jordan-ify it.
Collaborating on creative is always a tricky thing — finding the right partner who can not only understand your vision but take it beyond what you initially imagined. Working with Jordan is the exception to the rule. His ability to ask the right questions, strategize, and design is truly world-class.
Most engagements pull from three or four of these at once. That's the point. The value isn't in any single column, it's in knowing which one the problem actually needs, and being able to move between them quickly. Advisory, fractional, or hands-on build, depending on what you're missing.
I start with the founders, the constraints, the science, and what already exists. Most of the real decisions get made here.
A clear narrative, system, and roadmap. Calibrated to what you're actually trying to build, not what's easiest to build.
Brand, product, story, deck, software, hardware: whatever the thing needs to land. Built to a standard usually reserved for in-house teams of ten.
Iterate against contact with the market, the lab, the customer, the round. Refine fast.
Hand back systems your team can run without me. I stay on as advisor or operator when that's the more useful thing.
Three ways to work together, from a single decision to a finished build. Most people start with an hour, then go deeper once we both know the shape of the problem.
Founders book me for a focused hour when they need a decision, not a project. Positioning that isn't landing, a deck that isn't converting, a product direction with a blind spot in it, or a walkthrough of how I'd actually build the thing. You leave with the next move, clear.
